Empra Labs

GTM motions

Data & ResearchKnow who to target, why they matter, and how to reach them.OutboundReach buyers directly: email, LinkedIn, SMS, multi-channel.Paid MediaCreate demand through LinkedIn, Google and Meta ads.CRM & ConversionTurn interest into qualified pipeline.

AI systems

AI RolesRole-specific AI systems. AI Social Media Executive, AI Account Researcher, and more.TrainingTeach your team to use AI, tools and GTM systems properly.

Software: ReplyLabs

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By industry

ManufacturingModern sales systems for industrial and B2B makers.B2B SaaSBetter outbound, cleaner data, sharper campaigns.FintechCareful, well-run growth with a higher bar for trust.EventsSponsor, exhibitor and attendee pipeline.

By GTM stage

Founder-Led GTM1 to 10. We run it with you.Team-Led GTM11 to 40. We build the system.Growth-Led GTM40+. We train your team.
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Software
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Trusted Partners & Certifications

The tools and partners behind the work

Notion logo
Notion
Instantly.ai logo
Instantly.ai
HubSpot logo
HubSpot
Salesforce logo
Salesforce
Apollo.io logo
Apollo.io
Claude logo
Claude
OpenAI logo
OpenAI
n8n logo
n8n
Apify logo
Apify
Bright Data
Bright Data
Supabase logo
Supabase
PostHog logo
PostHog
EmailBison logo
EmailBison
Empra Labs

GTM, rebuilt for the AI era. We rebuild the work behind growth: data, outbound, paid media, CRM, conversion, AI roles and training.

Services

  • Data & Research
  • Outbound
  • Paid Media
  • CRM & Conversion
  • AI Roles
  • Training

Solutions

  • Manufacturing
  • B2B SaaS
  • Fintech
  • Events
  • ReplyLabs

Company

  • About
  • Team
  • Case studies
  • Blog
  • Resources
  • Careers
  • Contact

© 2026 Empra Labs. All rights reserved.

PrivacyTerms
    OutboundOverviewManagedBuild-outDeliverabilityBook a call

    The leads.The infrastructure.The inbox.

    Client testimonial about outreach quality

    Researched leads with personalisation variables. Deliverability infrastructure on our own servers. 99% inbox placement, guaranteed. You run the campaigns.

    Trusted Globally

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    Leads Generated for Clients

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    Our Process

    How we deliver research-ready leads

    A systematic approach to generating high-quality, personalised lead lists

    1Data Access

    We access premium databases

    We tap into 15+ premium databases housing over 925 million verified contacts. Best-in-class email data - verified, up-to-date, and deliverable.

    LinkedIn Sales Navigator
    Cognism
    ZoomInfo
    Beauhurst
    Revenue
    Employees
    Company size
    Role titles
    Seniority
    Geography
    Industry
    Funding $
    Revenue
    Employees
    Company size
    Role titles
    Seniority
    Geography
    Industry
    Funding $
    2ICP Refinement

    We refine your Ideal Customer Profile

    Before we pull a single lead, we learn your Ideal Customer Profile inside out - industries, company size, role titles, seniority levels, and the signals that show they're ready.

    3Deep Research

    We research what matters

    For every company that matches your ICP, we build a focused research profile - signals, pain points, decision makers, and personalisation angles.

    See full data set

    POLICYWATCH

    GovTech / Regulatory Intelligence

    London, UK
    11-50 employees
    €6M seed extension
    UK, EU, expanding to APAC
    Signals
    • €6M seed extension funding← Recent trigger
    • Hiring: Head of Growth, SDRs
    Pain Points
    • Long enterprise sales cycles with public sector
    • Corporate public-affairs teams don't respond to generic outreach← Specific pain point
    Decision Maker← Who to contact

    Sarah Chen

    Head of Growth

    Focus: Scaling outbound, building pipeline

    500+ connections • 3 LinkedIn courses completed

    Personalisation Angles
    • Reference €6M funding and growth trajectory← Opening angle
    • Align with mission to simplify regulatory intelligence

    Extracted Research Data

    Signal

    €6M seed extension funding

    Pain Point

    Corporate public-affairs teams don't respond to generic outreach

    Their ICP

    Corporate public-affairs teams, consultancies, trade associations, NGOs

    Expansion

    Launching in Australia & New Zealand (APAC)

    4Research to Outreach

    Research becomes outreach

    Every signal, pain point, and decision-maker insight gets distilled into ready-to-use snippets for your email templates. Your outreach feels personal and relevant - because it is.

    5Leads Delivered

    Leads Delivered Monthly

    Every month you receive a complete leads list – company context, decision-makers, signals, problems, and personalisation angles.

    Ready to plug into your campaigns. No additional research required.

    ✨Custom Research Variables
    First NameEmailCompanyTitleCompany ICPGrowth TriggerProblem They SolveWhat They Do
    Sarahsarah@policywatch.ioPolicyWatchHead of GrowthCorporate public-affairs teams, consultancies, trade associations, NGOs€6M seed extension fundingFragmented access to EU regulatory intelligence and insightsPublic affairs intelligence
    Jamesjames@retailedge.comRetailEdgeVP RevenueSmall tech firms, e-commerce sellers, online retailersFirst international event in Dallas (Dec)Lost revenue from inventory mismanagement and reimbursement issuesRevenue recovery services
    Emmaemma@coachhub.coCoachHubCGOCoaches, consultants, creators, speakers, small teamsOver 200k app downloadsDisorganization from managing multiple software applicationsBusiness management software
    Daviddavid@docusmart.aiDocuSmartHead of SalesTechnology firms, information companies, internet businessesUCB extended parking solution rolloutInability to quickly retrieve accurate information from documentsDocument intelligence solutions
    6Personalised Outreach

    Personalised Outreach

    Those research variables plug directly into your email templates. The result? Emails that sound human, demonstrate real research, and reach out with clear purpose.

    Every variable has a job: prove relevance, show understanding, earn the reply.

    To:sarah@policywatch.io

    Subject:Scaling GovTech outreach

    Hi Sarah,

    Saw PolicyWatch just closed €6M seed extension funding - congrats.

    You're targeting Corporate public-affairs teams who are struggling with fragmented access to EU regulatory intelligence and insights.

    That's a tough ICP to crack - they don't respond to generic outreach.

    We handle the research - delivering leads monthly with buying signals and pain points already mapped.

    Your team plugs in the variables. Less prospecting, more selling.

    Worth a quick call?

    Best,
    George

    replied to you

    James Whitfield

    j.whitfield@••••••.co.uk

    14 Jan 2025, 09:42

    Hi Rickard,

    Thanks for reaching out. I don't normally even see - much less reply to - cold outreach emails but your message is on point. Interestingly you're based in Fox Court like us.

    Would be good to have a chat.

    Best,
    James

    7The End Result

    The end result

    When research, relevance, and timing come together - prospects don't just open your emails. They reply. This is what the process delivers.

    7Email Infrastructure

    Your emails land. Every time.

    We set you up on infrastructure we own and manage—dedicated IPs, proper DNS configuration, gradual warmup. Your outreach hits primary inbox, not spam. Your main domain stays completely protected.

    7.4% reply rate - Because you're hitting primary inbox, not spam

    More replies, more meetings - Emails that land get read. Emails that get read get replies.

    Your brand stays protected - We send from separate domains. Your main domain stays clean.

    You don't touch any of this. We configure it, warm it up, and keep it healthy.

    Learn more about our infrastructure
    £1.5MPipeline per Client
    7.4%Reply Rate
    99%Deliverability
    100%Brand Protected

    Looking for paid ads management too?

    We run full-funnel LinkedIn and Meta ad campaigns with the same obsessive attention to detail.

    Explore our Ads services
    Proven Results

    What our clients achieved

    Crowdcube logoCrowdcube
    2x

    pipeline

    in 60 days

    Elite Finance Solutions logoElite Finance Solutions
    37

    meetings booked

    in 60 days

    Olivya logoOlivya
    54

    meetings booked

    in 90 days

    Unchain Festival logoUnchain Festival
    450

    registrations

    in 2 months

    More Testimonials & Case Studies
    NewSee our full methodology

    Ready to scale outbound without adding headcount?

    We'll walk through a sample lead list for your ICP and show you exactly what you'd receive.