Back to the team
Hugo Dupont
Co-Founder & CEO
London, United Kingdom
Hugo is the co-founder of Empra Labs. When Google and Microsoft changed the rules on email sending, he built the original outbound system that became the foundation of Empra Labs. With a background in customer success, sales strategy and startup growth, he blends commercial insight with technical execution to deliver systems that scale.
Areas of expertise
B2B go-to-marketOutbound salesCold email infrastructureEmail deliverabilityCRM and RevOpsAI roles for sales and marketing
Articles by Hugo
Four Layers in Your GTM System: Who Owns Them30 Jun 2026AI Account Researcher: What It Does and How to Build OneAI Roles · 16 Jun 2026How to Implement AI in B2B Sales Without the HypeAI Roles · 16 Jun 2026Managed Outbound vs Build-Out: Which Model Fits?Outbound · 16 Jun 2026B2B Cold Email Sequences That Book MeetingsOutbound · 16 Jun 2026LinkedIn Ads for B2B Lead Generation: A Practical GuidePaid Media · 16 Jun 2026Paid Media for B2B Demand Generation, Beyond Click to LeadPaid Media · 16 Jun 2026Human-in-the-Loop AI Sales: The Case Against Full Automation in B2B OutboundAI Roles · 16 Jun 2026What Is an AI SDR (and Why Most Get It Wrong)AI Roles · 16 Jun 2026B2B Cold Email Reply Rate Benchmarks 2026Outbound · 16 Jun 2026How to Build a B2B Prospect List, Step by StepLead Generation · 16 Jun 2026How to Build an Ideal Customer Profile for Outbound SalesOutbound · 11 Jun 2026Email Deliverability for Cold Outreach: How to Stay Out of Spam in 2026Deliverability · 11 Jun 2026Cold Email Infrastructure: Domains, Mailboxes, Warmup, SPF, DKIM and DMARC ExplainedDeliverability · 11 Jun 2026B2B Lead Generation: A Practical Pipeline Infrastructure GuideLead Generation · 11 Jun 2026