SaaSLaunch
Predictable pipeline for a launch-stage SaaS
A repeatable outbound motion for a launch-stage SaaS team. In ten months it generated 1.2 million dollars in pipeline.
Pipeline generated
Revenue generated
Client ROI
About the client
SaaSLaunch is a boutique consultancy that helps early-stage SaaS founders get to their first meaningful pipeline. It specialises in outbound-led launch strategy for founders who need a repeatable motion before they can afford a full sales team — and who need to prove the product sells before scaling anything.
The challenge
A launch-stage SaaS company needs pipeline that is repeatable, not a one-off spike. SaaSLaunch needed a motion that could fill the calendar predictably while the team focused on building and closing.
What we built
We ran researched, personalised outbound on owned infrastructure, tuned to a considered B2B SaaS buyer. Across more than 30,000 sends, 27.5 percent of replies came back interested, a sign the targeting and the message fit.
The results
Pipeline generated
Revenue generated
Client ROI
“We needed pipeline that was repeatable, not a one-off spike, and that's exactly what Empra delivered. The motion filled our calendar predictably while we focused on building and closing — it gave us a launch engine we could actually rely on.”
Want a motion like this built for your ICP?
Book a 15-minute call. We will look at where your pipeline leaks, what to fix first, and what it is worth.